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BRANDING CASE STUDY

Married by Bobbi

Married by Bobbi offers personalized wedding ceremonies that beautifully capture each couple’s unique love story. As a Wedding Officiant and Certified Life Cycle Celebrant, Bobbi creates heartfelt, customized experiences that reflect the journey, love, and commitment of every couple she works with. When she needed a cohesive brand identity, we designed a logo, website, and print materials that perfectly align with her warm, personal approach. The result is an elegant, inviting brand that conveys romance, authenticity, and timeless beauty.

Logo & Branding

Bobbi’s branding is a stunning blend of soft, neutral tones paired with hand-drawn florals and colorful flower photography. The delicate script typography adds an elegant, romantic touch, while the hand-illustrated floral logo represents the beauty and individuality of each couple’s love story. Beige and light tones create a welcoming and timeless aesthetic, making every piece — from her website to her printed materials — feel personal, heartfelt, and truly special.

Business Card Design for Married by Bobbi Wedding Officiant in Atlantic City

Website Design

Bobbi's website was designed to be as inviting and warm as her ceremonies. With a soft color palette, elegant script fonts, and stunning floral imagery, the site reflects her brand’s authenticity and romance. We ensured a seamless user experience (UX) with intuitive navigation, allowing couples to easily learn about her services, view testimonials, and contact her. SEO optimization ensures that engaged couples searching for a meaningful officiant can find her effortlessly.

Print Design

To complement her brand, we also designed a beautifully crafted brochure that perfectly aligns with her website and overall aesthetic. Featuring the same hand-drawn floral elements, soft colors, and elegant typography, the brochure provides an engaging, informative piece for couples to take home. It highlights Bobbi’s unique approach, showcases her glowing testimonials, and offers a tangible extension of her warm, personal brand.

Vast Team for this Project

Harrisburg PA Branding Expert, Bitsy McCann, owner of Bitsy Plus Design and team member for Vast Strategies

Bitsy McCann

Branding & Design

Vast Strategies Central PA Marketing Agency Background

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