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BRANDING CASE STUDY

Comprehensive Accounting Solutions

Comprehensive Accounting Solutions provides expert financial guidance for service-based businesses, offering customized accounting solutions that empower business owners to make informed decisions. When they needed a refreshed brand and website, Vast Strategies delivered a sleek, modern design that reflects their professionalism and expertise. From logo creation to website development and branded print materials, we crafted a cohesive identity that reinforces their commitment to clarity, accuracy, and financial success.

Logo Design

The logo we designed is a bold yet refined geometric icon in various shades of green, symbolizing the interconnected aspects of strong financial management. The clockwise movement of the elements represents progress, efficiency, and the way Comprehensive Accounting Solutions seamlessly integrates multiple financial services to help clients move forward with confidence.

Comprehensive Account Solutions Logo

Website Design

The website redesign was a comprehensive overhaul, with every aspect carefully crafted for optimal performance. From intuitive UX/UI design to SEO-driven content writing, we built a site that is not only visually appealing but also functional and user-friendly. By ensuring seamless navigation, clear messaging, and a strong call-to-action, we created a digital presence that positions Comprehensive Accounting Solutions as a trusted financial partner for businesses looking to take control of their finances.

Branding

For branding, we focused on a clean, modern aesthetic that aligns with the precision of accounting. The color palette features blues, greens, and teals, creating a fresh and trustworthy look. To reinforce the industry-specific theme, we incorporated simple accounting-inspired shapes alongside oversized imagery of real-world financial tools — calculators, organized paperwork, and balance sheets — conveying a sense of expertise and meticulous attention to detail.

Vast Team for this Project

Gwen Robbins, Promotional Items Expert for Vast Strategies

Gwen Robbins

Print & Promo

Harrisburg PA Branding Expert, Bitsy McCann, owner of Bitsy Plus Design and team member for Vast Strategies

Bitsy McCann

Branding & Design

Tammy Vasbinder, Founder and CEO of Central PA Marketing Agency, Vast Strategies, poses in Harrisburg, PA branding studio

Tammy Vasbinder

Founder & CEO

Vast Strategies Central PA Marketing Agency Background

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